eCommerce SEO

Foundations for Strong Ecommerce SEO

Ecommerce SEO is a multifaceted process that involves optimizing various aspects of an online store to improve its visibility in search engine results and attract more organic traffic. Here are the three main foundational elements of ecommerce SEO: On-Page SEO On-page SEO involves optimizing individual pages on your eCommerce site to rank higher and earn more relevant traffic. Key aspects include: Keyword Research and Optimization – Set the Strategy Correctly! Keyword Research: Identify relevant keywords that potential customers are using…

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How Good SEO Can Help an Ecommerce Business Win More Clients

It’s no secret, in the highly competitive world of ecommerce, standing out and attracting a steady stream of potential customers is critical for success. SEO is one of the most effective strategies for driving organic traffic to your ecommerce site, whether your company is based in Los Angeles, or elsewhere. Here’s a comprehensive look at how good SEO plan can help an ecommerce business win more clients. Increased Organic Traffic Good SEO ensures that your ecommerce site ranks high on…

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How to Understand Digital Marketing Agency Monthly Reports

Most digital marketing agencies should send performance reports to their clients. If you are engaged in a monthly retainer, be it SEO program or PPC program, you need to get those reports and understand how these services are benefiting your business and what value they provide. Main Elements to Look For Data and analytics analysis: traffic increase/decrease, time spent on site, organic KPIs and funnel analysis. Just to name a few basic ones. Generally, the report should explain whether these…

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What Tracking Tools to Install on a New eCommerce Website

Once a new website is launched, we would need to install some basic tracking tools that will provide us insights on how the search engines and the users are engaging with the website. Here’s a short list of what should be installed: Google Analytics: the basis tracking tool that will provide powerful insights and metric on traffic and browsing experience. With that later, we could optimize the buyers’ journey experience and increase conversions. Google Search Console: another free tool from…

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3 Important Tips for eCommerce Products SEO

You are an eCommerce business owner and perhaps been through some SEO agencies that worked on your website. You’ve had your fair share of reports, analytics screenshots and impressive presentations, but still, wonder what the hell needs to happen to actually improve the eCommerce SEO and increase the organic revenue. Here we will outline the 3 main factors that each eCommerce store should apply in order to improve the SEO. These are relatively easy fixes that even could be made…

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